Sports Experts is the largest sporting goods retailer in the province of Quebec, Canada, providing a decidedly 'fashionable' edge to athletic outerwear, clothing and footwear.
The franchise gained a real competitive edge with a digital transformation in time for Black Friday, filling the shopping needs of active families and sports enthusiasts.
By working with Orckestra, they built a unified commerce foundation on the cloud, bringing their omni-channel strategy to life in months and reinvigorating their existing data, systems and stores.
Results since implementing Orckestra's Commerce OrchestrationTM Platform
Sports Experts is thrilling customers with new and exciting ways to shop online and in their stores. A fully responsive and transactional ecommerce site makes it easy to shop from any device, and even request store pickup! In-store shoppers and employees alike are raving about interactive ‘Shoe Wall’ displays for rich product information, store availability, and endless aisle inventory transparency.
From Zero to 100
Their digital transformation took under 7 months and included unified commerce on a single platform, order fulfillment, targeted merchandising and a gift card program, for starters.
In-Store Pickup
In true unified commerce fashion, about half of the online orders are for in-store pickup, boosting foot traffic and opportunities to engage and upsell customers in person.
Mobile Devices Rule
Over 62% of visitors to their ecommerce site are from smartphones and tablets, proving the importance of having a fully responsive website to reach customers wherever they are.
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